KUALA LUMPUR: Malaysia targets RM32.8 billion in timber exports by 2030, up from about RM20 billion currently, driven by growing demand for Malaysian-made furniture.
Plantation and Commodities Minister Datuk Seri Dr Noraini Ahmad said the ministry is working together with key agencies, the Malaysian Timber Industry Board, the Malaysian Timber Council and the Malaysian Timber Certification Council to realise this.
“We are resolute in our mission to help the industry access new markets, adopt sustainable practices and elevate the global stature of Malaysian furniture,” she said in her opening speech read by MPC deputy secretary-general Datuk Razali Mohamad at the Malaysian International Furniture Fair (MIFF) 2026 opening ceremony yesterday.
She highlighted that her ministry has set the ambitious targets under the National Agri-Commodity Policy 2030 (DAKN 2030) and the New Industrial Master Plan (NIMP) 2030.
Noraini said the country’s wooden furniture exports have grown, reflecting the industry’s resilience and adaptability amid a competitive global environment.
“Today, Malaysian-made furniture continues to be highly sought after in key markets such as the US, the Middle East, Australia and across Asean.
“This is a clear testament to the quality, craftsmanship, and reliability that define our local manufacturers.”
Noraini said the performance has reinforced the timber industry’s position as the third-largest contributor to Malaysia’s commodity exports.
“Overall, Malaysia’s timber and timber-based product exports are valued at over RM20 billion annually, with wooden furniture now accounting for an impressive 43.1% of our total timber exports,” she said.
Noraini said consumer preferences are shifting and trade dynamics are changing, as evidenced by recent tariff measures that have created headwinds for global exports.
“Yet, we have a powerful shield against these challenges: Sustainability.
“I am pleased to note that many of our manufacturers now hold internationally recognised certification, such as the Malaysian Timber Certification Scheme, endorsed by the Programme for the Endorsement of Forest Certification.”
She said these certifications position Malaysia favourably to access ESG-sensitive markets like the European Union and Japan, thereby preserving the county’s long-term competitiveness.
“Malaysia’s certified exporters are perfectly positioned to capture these premium opportunities, paving the way for sustainable growth beyond short-term tariff headwinds.”
The minister said Malaysia is actively championing alternative sustainable materials.
Noraini noted the industry has successfully transformed agricultural waste into high-value resources by expanding bamboo cultivation and utilising oil palm trunk biomass.
“It is highly encouraging to see MIFF exhibitors integrating these sustainable approaches into their designs, proving that environmental responsibility and commercial innovation can go hand in hand.”
The Malaysian International Furniture Fair, now in its 32nd edition, serves as a platform that connects international buyers and sellers while supporting Malaysian manufacturers as they navigate a market landscape marked by rising costs, evolving export policies, and growing demand for sustainable and well-designed products.
MIFF generated an estimated US$1.31 billion (RM5.2 billion) in on-site sales last year.

 The Sun Malaysia